Marketing room

Leave-behinds, landing, socials.

Public assets first (one-pager, landing hero, socials). Demo talk track is internal — lower priority. Draft social copy in social-posts.md — do not auto-post.

Voice rules

Blunt inspector-to-inspector. Brand #0B1F3A / #E85D04. Never trash BPG — say independent / not BPG corporate if needed. Pricing only $79 / $12 / $49. Never invent walked.app / app.walked URLs. Competitor stickers only from battle cards.